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We all fall: it's what makes us strong as riders. It's how we learn. The right armor makes it easy to get back up so we can carry on.
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The helmet that can speak for you when you can't
Explore NFC Helmets
The twICEme® NFC Medical ID gives instant access to vital medical and emergency contact details. Your details are stored on an NFC tag in the helmet, so they can be read by anyone with a smartphone at the scene of an accident.
Discover Kortal Race Mips
Shop nowOUR STORIES_
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CYCLING
Made from a pot of gold_POC / Rapha Edition
It could be the three-week Grand Tours, ascending beyond 5000m in one day, fighting againstRead More
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OUR ATHLETES
The weight of milliseconds
Imagine being on a bike at the top of a steep descent and letting gravityRead more
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PRESS RELEASE
POC Launches the Omne Eternal
POC is proud to introduce the Omne Eternal, the world’s first self-powered cycling helmet whichRead More
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INSPIRATION
‘Not all kilometers are equal’ – The migration gravel race
The Migration Gravel race proudly states that its kilometers are different and will undoubtedly testRead more
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OUR ATHLETES
Martin Söderström_ Life in the air
In the world of mountain biking, Martin Söderström is synonymous with style, taking known tricksRead more
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OUR ATHLETES
Small and perfectly formed
In 1980 a young hippie living on the US west coast read an article aboutRead more
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INNOVATION
Different by design
Everything starts with a reason: a question that needs a solution.Read more
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PRESS RELEASE
POC Releases the brand new Kortal Race Mips and Devour
The Kortal Race MIPS, is a brand new all-mountain bike helmet packed full of enhancedRead more
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INSPIRATION
Infinity is around the corner
“It is not because things are difficult that we do not dare. It is becauseRead more
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PRESS RELEASE
POC Releases its Lightest Ever Cycling Helmet
The Ventral Lite is the latest helmet to join POC’s cycling family, and the lightestRead more
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FIELD NOTES
The essence of humanity
The human race has advanced at an almost unimaginable pace, from remote hunter-gatherers to digitallyRead More
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AWARDS / PRESS RELEASE
POC Begins 2021 with a host of ISPO Awards
POC, which has built a reputation on safety, innovation and design, has won three ISPORead More
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OUR ATHLETES
Alex Armstrong _ Simple is Complex
A moment can be taken at face value as a particular etch in time. ButRead More
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OUR ATHLETES
Simon Clarke_ Cooling the Heat
Cloying, clinging, draining, debilitating, pulse-raising, strength-sapping, vision-inducing heat. Extreme temperatures are no friend to theRead More
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OUR ATHLETES
Kajsa Larson_ Icing on the Cake
For almost all her life Kajsa Larsson has been skiing, and yet it still feelsRead More
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TECHNOLOGY
Get a life of Clarity
Being able to react a millisecond quicker can often be the difference in a winningRead more
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