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POCito: A proactive approach to safety

[caption id="attachment_2958" align="alignnone" width="600"] POCito Skull helmet[/caption] [caption id="attachment_2959" align="alignnone" width="600"] POCito Iris goggles[/caption] The combination of active and proactive protection is a core aspect of the POCito concept. And POCito is central to the POC way of thinking. Looking for a new and innovative approach to solve an existing problem i...

World Championships in St Moritz - Team Sweden

Ski racing isn’t solely about the individual. Even when it’s you against the clock, it can be more than individual success that is at stake. At the World Championships in Saint Moritz this week, Team Sweden showed they were stronger together when they claimed the Bronze Medal in the team event. POC is a long-term supporter of the Swedish Ski Team and and is delighted to support the athletes wi...

POC’s brand new innovations for 2017/18 earn prestigious snow industry awards

POC is pleased to announce that it has been awarded a host industry awards at SIA and ISPO for several of its 2017/18 snow season innovations. SPIN, which is a brand new patent pending helmet technology created to counter the effects of oblique impacts, was awarded the ‘Outside - gear of the show’ award at SIA and POC Layer, which is a cut resistant performance base layers for ski racers, has b...

POC Local Talent product, Aaron Blunck, takes X-Games gold in new Clarity lens

Aaron Blunck delivered on his prodigious talent with a gold in the men’s SuperPipe at the 2017 X-Games in Aspen. POC and Aaron have been working closely for over five years, which saw him start his progress with POC’s North American Local Talent Program (LTP). Taking gold whilst wearing POC’s newly unveiled Clarity goggle lenses, which have been designed around the needs of competition athletes...

POC presents SPIN and Clarity - brand new innovations

POC, which has built a reputation on safety, innovation and design, announces several new major innovations for its 2017/18 snow collection, in particular, SPIN, which is a brand new and unique helmet technology created to counter the effects of oblique impacts, and Clarity, which brings a new level of technology to performance and race goggle lenses. Other new products and innovations for the...

POC earns two ISPO awards for ski protection

POC earns two ISPO awards for ski protection POC is pleased to announce that it has been awarded 2016 ISPO awards in the ski protection category for two of its 2016/2017 winter season products, the Spine VPD 2.0 Airbag vest developed with In&Motion, which has been chosen as a gold winner and the POC layer system as a category winner. Stefan Ytterborn, POC CEO and founder said - “We are hon...

POC earns ISPO Awards for Auric and Super Palm Comp

POC has been awarded a 2015 ISPO Award for the Auric helmet and Super Palm Comp ski racing glove. Every year, ISPO honors the most exceptional sporting goods with the ISPO Award. A jury consisting of independent sports business professionals evaluates several hundred entries following clearly defined criteria. This premium selection presents an orientation for both sports business professionals...

POC Unveils Signature Auric Helmet and Fovea Goggles by Aaron Blunck.

Heading into his third full season with the U.S. Freeskiing Team, Olympian Aaron Blunck has signed an endorsement agreement with POC, a leading manufacturer of skiing and cycling helmets, apparel and accessories. The deal will see Blunck feature prominently among POC’s brand ambassadors with a signature series, which includes the new Auric helmet, Fovea goggles and Will sunglasses, launching in...

POC earns a prestigious Design S award for the AVIP concept.

POC, a leading manufacturer of skiing and cycling helmets, apparel and accessories, has been awarded a Design S award for the AVIP concept. AVIP stands for Attention, Visibility, Interaction and Protection and is POC’s most ambitious initiative to date, promoting safety for road cyclists. Design S is Sweden’s national design award and singles out creative and innovative solutions in every imagi...

POC earns Grand Award for the Skull Orbic Comp H.I. MIPS.

Popular Science has recognized POC, a leading manufacturer of skiing and cycling helmets, apparel and accessories, as a “Best of What’s New” Grand Award winner for the Skull Orbic Comp H.I. MIPS ski racing helmet. The world’s largest science and technology magazine recognizes the new Helmet Integrity (H.I.) system in its December 2014 issue. “Being recognized by Popular Science for the Skull Or...

POC earns prestigious awards at SIA and ISPO trade shows

POC, a leading manufacturer of skiing and mountain biking helmets, goggles, body armor and accessories, is pleased to bring home several awards from the ISPO and SIA trade shows. The Skull Orbic Comp H.I. MIPS, POC’s upcoming ski racing helmet, was named Gold Winner in the Ski Segment/Helmet Category at ISPO Award in Munich. Every year, ISPO honors the most exceptional products of the sports ...

POC unveils the Skull Orbic Comp

POC unveiled its latest race helmet, the Skull Orbic Comp, at the Ski World Cup Opening in Sölden. Following FIS rule changes and recent findings of the forces the brain is exposed to during giant slalom racing, POC has pushed the boundaries of innovation and safety to bring helmet performance to a new level. For the 2013/2014 ski racing season the International Ski Federation, FIS, has announ...

Introducing Snow 13/14

We have never launched as many new, important and innovative products ever before. With our mission of doing the best we can to possibly save lives and to reduce the consequences of accidents, we have taken our quest a big step further by launching the new race helmet Orbic series, which manages previously unknown risks and violence discovered in our cross-scientific research, changing the gam...

What is: VPD?

POC's VPD (Visco-Elastic Polymer Dough) compound offers extreme shock absorption, which has given us a completely new approach when developing body armor. VPD is highly impact absorbent, comfortable and adapts to create an individual fit. Due to its high level of protection and the ability to transition from soft to hard during impact, we don’t have to choose between safety and flexibility. M...

POC receives three Red Dot Design Awards

For the sixth consecutive year, POC was awarded the Red Dot Design Award. The Skull Orbic Comp helmet, Tempor helmet and Lid goggles was recognized among 4 662 submissions - more than ever before in the history of Red Dot. The jury of the Red Dot Award was once again looking for products and projects true to the motto “in search of excellence”. This year, 1 865 manufacturers, designers and arc...

POC wins two ISPO Awards

[caption id="attachment_943" align="alignnone" width="600" caption="POC Lid and POC Skull Orbic Comp"][/caption] POC is proud to announce two winning products at ISPO Award 2013. Skull Orbic Comp was chosen winner in the helmet category and Lid in the goggle category. Every year, ISPO honors the most exceptional sporting goods products with the ISPO Award. The jury, consisting of independen...

The Fornix helmet wins first prize at the ISPO Awards

Fantastic! We are cheering loudly as we get the message here at the POC HQ office in Stockholm. The Fornix is: POCs most recent ski and snowboard helmet, developed for the serious user needing light weight, snug fit, durability and generous and adjustable ventilation. And what´s behind it? Besides parallell ventilation systems and antifog channels/inlets, the ambition has been to incr...

We're excited to share our third POC MAG!

It's a true privilege being able to share just the topics that interest, influence and concern us: Aspects and angels that influence the culture that we absorb, work and live in. It's the other half of what constitutes POC as an organism. Our products speak for themselves and may be judged subjectively by everyone out there. But POC MAG gives us a chance to also tell the story of what in...

Who can afford being vain at 150Ks down an icy slope?

POC's firm mission since we started in 2005 has been to do the best we can to possibly save lives and reduce the consequences of accidents for gravity sports athletes. One topic of discussion throughout that time has been the challenge of vanity vs. helmet sizes. "Once in a while I'm asked the question - How do you make the safest helmet there is? The answer´s easy - just make it incredibly b...

POC Alpine Team Athletes and the WC season

We are looking forward to a new season together with our amazing athletes! We are looking forward to another season together with Julia Mancuso, Bode Miller, Patrik Järbyn, Steven Nyman, Travis Ganong, Chemmy Alcott and Marco Sullivan. We are also happy to announce that the Swedish National Alpine team has chosen POC as their sole supplier of helmets, goggles and body armor for the three comi...

POC presents POC WO

POC WO engineered for women POC WO. WE always refused to address women with the usual "rosy - girly - stuff", we think it's ridiculous. Having said that, over the 6 years we have been around, we have come to learn a bit about anatomy and the differences between genders. There are differences and we admit that we have been discriminating, as a number of products only had male users in mind. PO...

Eurobike Award for VPD 2.0

POC receives the Eurobike Award for the fourth consecutive year POC is proud to announce that the VPD 2.0 Body Armor line, has been awarded the Eurobike Award 2011. With three years behind us in the bike market and presenting the fourth collection at Eurobike, POC is being awarded for the new VPD 2.0 Body Armor Line. VPD 2.0 is the new generation of body armor deriving from the Visco Elastic ...

POC MAG - One Step Further Feat Jeremy Jones

Jeremy Jones has his hands full. It’s mid August and, talking on the phone from his home in Truckee, California, the big- mountain snowboarder sounds distracted. It’s not surprising, really, given that his to-do list reads like a three-part novella. For starters, there are the 125 riding days he clocks up each year, compulsively seeking out - and then dominating - the world’s most vertiginous b...

POC is proud to welcome Jeremy Jones to the team!

POC is proud to announce the signing of legendary big mountain snowboarder, Jeremy Jones, to its global athlete Team! Jones anchors a POC snowboard team which already includes the 2011 Freeride World Tour gold medalist Mitch Tölderer, silver medalist Flo Orley and 2010 Scandinavian Big Mountain Champion Niklas Hollsten. "POC has shown its commitment and success in developing the highest perfo...

POC Team Athlete Season Wrap Up

We would like to thank our Team Athletes for an amazing season! We know that for a lot of people, the season is not over yet, but for many of our Athletes, the competing season is now over and our team has once again outdone themselves. Here is a short summary of what some of them have been up to: Aurélien Ducroz: Freeride World Tour Champion - for the second time (ski) : Born and raised by a M...

POC MAG - No Comfort Zone feat Bode Miller

Despite moving in circles of the world’s best skiers and knowing most of its best slopes better than his own back yard, in April 2011 Bode Miller found himself shunting down the scrappy, unforgiving runs of Cannon Mountain in rural New Hampshire with a group of kids, stopping regularly to offer advice to those having trouble with their turns. This was the seventh annual Bodefest, and it raised ...

POC MAG 02

We're excited to share our second POC MAG! It.s a true privilege being able to share just the topics that interest, influence and concern us: Aspects and angels that influence the culture that we absorb, work and live in. It's the other half of what constitutes POC as an organism. Our products speak for themselves and may be judged subjectively by everyone out there. But POC MAG gives us a chan...

POC MAG wins Swedish Publishing Price

POC MAG won the Swedish Publishing Price. Category: Customer Magazines - Consumer Motivation: "For an innovative and generous magazine with an excellent adaptation to the target group, interesting choice of images and well written editorial content." Since the beginning of 1990's, Populär Kommunikation has handed out the Swedish Publishing price for printed communication, in a number of categor...

Bode Miller on POC - finally

Starting with the World Cup opener in Soelden, Bode will join the POC team using helmets and goggles. It has taken some time. When we started up POC 5 years ago, Bode was at the top of the list of the athletes we wanted to collaborate with. At the time, I went to meet with Bode´s agent Ken Sowles in Burlington, close to Bodes home town Franconia. I knew then chances were small. He was in the m...

Receptor - A single helmet for many different action sports

Quick switch between winter and summer mode. Outstanding energy absorption reduces G-forces by half. Certified for skiing, snowboarding, skateboarding and bike and water sports. The new Receptor helmet from the Swedish company POC has been developed for the growing number of people who enjoy skiing and snowboarding in the winter and change to other action sports - such as skateboarding, surfin...

Frontal awarded "Honorable Mention" at I.D. Annual Design Review

Since 1954, the Annual Design Review has recognized the best in product, furniture, graphic, and environment design, from the iconic to the obscure. This is the first American design recognition that the Frontal helmet gets. Frontal has received the distinction "Honorable Mention" in the consumer products category. For more information please vistit: www.annualdesignreview.id-mag.com

POC Team Athlete Jon Olsson - Alpine World Cup skier!

Jon got the call he´s been waiting for. He is in! One of the world's best free skiers Jon Olsson will be making his debut in the FIS Ski World Cup this weekend in Val d'Isère. Jon is currently on a quest to make the Swedish Alpine Ski Team at the Sochi 2014 Olympic Games. Jon is widely regarded as one of the best freestyle skiers in the world and is known for his progressive riding and inventi...

A Revolution in Helmets

POC is proud to offer the world's first bike helmet managing rotational violence! The Cortex Downhill MIPS helmet, introduced at the bike fair, during fall, with great attention, having received major international design awards, is now available in stores. "The aspect of rotational violence has so far been neglected! Rotational violence can cause major damage to the brain. The load transmit...

Best of the Best!

For the second consecutive year POC has been awarded Best of the Best at the Red Dot Design Award. This time it´s the POC Receptor MIPS Back Country that has been awarded. A helmet that manages rotational violence. "With 4.252 entries from 57 countries, it's an honor to be among the very few that receives the finest degree "Best of the Best". What makes it even better is that the awarded prod...

Glittering Gold at iF product design awards

It's insane! The POC Cortex DH MIPS full face downhill helmet has received a Gold at the iF product design awards in Hannover. "The fact that the POC Cortex DH helmet is being recognized is very rewarding and possibly extremely important for future users, as it includes the anti rotational system MIPS. The issue of rotational violence to ones brain when crashing is major. The load transmitted ...

Glittering Gold at iF product design awards!

It's insane! The POC Cortex DH MIPS full face downhill helmet has received a Gold at the iF product design awards in Hannover. "The fact that the POC Cortex DH helmet is being recognized is very rewarding and possibly extremely important for future users, as it includes the anti rotational system MIPS. The issue of rotational violence to ones brain when crashing is major. The load transmitted ...

POC Wins SIA Snowpress Innovations Award For Receptor Backcountry Helmet

POC has received the SIA Snowpress Innovations Award for the Receptor Backcountry helmet featuring MIPS anti rotational violence technology. Targeted towards advanced freeskiers and snowboarders in exposed environments, the Receptor Backcountry helmet is equipped with the patented MIPS System to reduce rotational forces to the brain during oblique or lateral crashes. This breakthrough technolo...

Truly encouraging!

POC awarded "Brand of the Year" in the Swedish sports trades most prestigious competition "Gear of the year". The jury's motivation "When Volvo and SAAB have felt the breath of death, there is another company that holds the Swedish safety position high. POCs design and safety conciousness, together with entering new domains, like bicycling with success, make them the Brand of the Year". "It's...

Overwhelming!

POC has been nominated for 6 products/projects in the DESIGNPREIS DEUTSCHLAND 2010, design competition. The design award referred to as The Prize of Prizes has strict criteria’s for nomination. Thus, a company can only enter the competition for the Design Award if its product has already been awarded a national or international design prize. The other precondition for entry is that companies mu...

POC receives four Red Dot Design Awards out of four entries!

Out of four entries POC was awarded four Red Dot Awards for: • The New Frontal Helmet, combining hard shell and in-mold for great ventilation and low weight. • The New Cornea Goggles, based on POC patent pending of lenses outside the frame, for better field of view and easy lens exchange. • The New and only POC Flag Ship Store in Chamonix. • The New and super supple VPD body protection system, ...

POC Receptor+ Winner of PlastOvationer 2008

The POC Receptor + helmet, designed, engineered and certified for all gravity sports, is the winner of Plastovationer 2008. PlastOvationer is an annual contest for innovative products made of plastic, arranged by PlastForum in collaboration with DuPont and Distrupol. The criteria has been to award the product that has used plastic, rubber or composites in the smartest and most innovative way, ...

POC proudly announces two iF Material Awards

POC has been awarded the iF Material Award for the new Cornea Goggle and the VPD Body Protection System. The Cornea Goggle is a patent pending, cylindrical lens goggle that follows POC´s concept and innovation of attaching the lens on the outside of the frame. The result is a better field of view and makes changing lenses hassle free. The Cornea Goggle will be available from September 2009. T...

POC team riders win six medals at Winter X Games!

POC WOULD LIKE TO THANK ALL OF OUR TEAM RIDERS FOR GREAT ACHIEVEMENTS AT WINTER X GAMES! TJ Schiller (CAN) Gold Free skiing phenomenon TJ Schiller won a well deserved gold medal in the 13th Winter X games Slopestyle! No one could top T.J, who came to the competition as an alternate, without even a certain spot in the contest. Schiller is returning from a knee injury (torn ACL early in the 08 ...

First POC Satellite – mini flag ship store

POCstore Chamonix POC is a young Swedish company, with a strong mission, to do the best we can, to possibly save lives and to reduce consequences of accidents, for gravity sports athletes, by revolutionizing personal protection. Despite its short history, with only three seasons behind us, POC is available in more than 30 countries and has set its marks by POC athletes piling up Olympic, X-Gam...

POC awarded Star of the Observeur for Receptor+

POC was awarded the "Star of Observeur" for the Receptor+ multi sports helmet at the grand opening of the Design Observeur 10th anneversary exhibition organized by the APCI (the French design promotion agency). The award recognizes outstanding products. The winning products were selected by an international jury among products that had already been recognized for innovative design by being awa...

Wow! Materialica Design Technology Award 2008!

We are proud to announce that POC was awarded ”Winner of Category Products ” at the Materialica Price Giving Cermony,in Munich last night,14th of October.For more info on the award,check our press release from the 15th of September.

POC is proud to announce its second Materialica Award for the VPD Back Protection System

The POC Spine VPD Armor line, has evolved from a new Polymer compound and technology: Visco Elastic Polymer Dough©. The material which is highly shock absorbing, works progressively. It is extremely ergonomic, soft and adaptive when worn, just like dough, while it stiffens when stressed. The protective properties are amazing and exceeds the required CE-standards by more than 50% and therefore r...

Materialica Design and Technology Award for the Recptor+ Helmet

This is a special award. The Materialica Award has evolved from the Materialica International Trade Fair for Materials Applications, Surface Technology and Product Engineering. POCs Recptor+ helmet,developed and certified within EU and USA, according to the CE and ASTM standards, for a broad variety of disciplines,such as snowsports, biking,skateboard and watersports, is the subject, something...

POC awarded "Design Observeur 09 quality label"

Both the RECEPTOR+ and the POCito helmet have been awarded with the "Design Observeur 09 quality label". It will be presented on the exhibition from 23 October to March 9 2009 at the Cité des sciences et de l'industrie (Museum of Science and Industry) as well as in the "Observeur du design 09" catalogue. Inaugurated in 1999 by the APCI (Agency for the Promotion of Industrial Creation), the De...

POC's Receptor+ nominated for the Design S Award

It is with great joy that we received the news this morning. POC has once again been nominated for the Design S Award. This time it's the Receptor+ helmet which is nominated. One helmet developed and certified for a number modern actionsports, such as skiing, snowboarding, skateboarding, biking and watersports such as wake or kiteboarding. Something thought to be impossible but thanks to convin...

POC has been nominated for the Grand Award of Design

POC has together with four other companies been nominated for the Grand Award of Design. The Grand Award of Design highlights business successes that utilize integrated and consistent design. It is awarded to a Swedish company and it's design provider annually by Teknikforetagen, the Association of Swedish Engineering Industries in association with the Swedish Industrial Design Foundation, and...

POC is awarded silver in the "Prize of Prizes"

POC has been awarded silver at the German Design Award 2008 for the Lobes goggles. Lobes are our newest ski goggles, with a huge lens to optimize the field of vision. The inspiration comes both from Swedish architect Sigurd Lewerents, who puts his windows outside the facades, and from astronaut Neil Armstrong. The lens is a perfectly shaped spherical surface to minimize optical distortion. Hav...

Third consecutive nomination at the Volvo Sports Design Award

POC has been nominated for the VOLVO SportsDesign AWARD at Ispo 08, for the third consecutive year. The topic this year is Eco design / Form Follows Sustainability. The nominated product is the Receptor+ helmet, a helmet developed to solve the need for multi disciplinary action sports athletes. Instead of piling numerous helmets for different activities around the house, the Receptor+ helmet w...

POC Synapsis helmet awarded Design+

The office is sprawling. We just got the information. POC has been awarded Design+ "on the occasion of Material Vision 2007", for the Synapsis helmet, by the German Design Council. The Synapsis helmet, is an in-mold helmet using POC's patent pending; anti penetration barrier - ABP. The challenge was to make an extremely light helmet certified according to European helmet standards. What is ex...

POCito - Finally kids protection gear, designed and developed just for them!

POCito©, from POC, is a new series of products for kids between 4 and 9 years old, all developed to prevent accidents or to decrease the severity of injuries in an accident. POC is a Swedish company committed to save lives and to reduce consequences of accidents for skiers, by developing state of the art protection gear, for skiers. Children these days face a vulnerable situation, often skiin...

POC wins the "Prize of Prizes" Designpreis 2007

POC was recognized for excellence in design with the Gold Award for the Skull Comp Helmet in the 2007 Design Award of the Federal Republic of Germany. As part of the opening ceremony of the Ambiente - International Frankfurt Fair on 9 February 2007, the German Design Council / Rat für Formgebung presented the Design Award of the Federal Republic of Germany on behalf of the Federal Ministry of ...

POC nominated for the VOLVO SportsDesign AWARD

Having won the AWARD in 2006, POC is proud to yet again find itself among the nominees for the VOLVO SportsDesign AWARD, this time with its new LOBES goggles. The jury has met at ISPO Winter 07 in Munich and picked the nominees for the 3rd VOLVO SportsDesign AWARD. POC's LOBES goggles are one of 5 products in the Headwear/Footwear category. Over 300 applications from students, designers and t...

POC elected "Gear of the year" in Ski Magazine

The December issue of Ski Magazine features POC's Skull Comp helmet as "Ski gear of the year 2007": "Time was, a full-coverage, highly impact- and penetrationresistant (injection molded) helmet was relatively heavy, while lighter, streamlined (in-mold) models were comparatively fragile. The Skull Comp is turning that principle of ski-helmet relativity on its head. A super-thin, fully enclosed ...

POC awarded "Design S"

POC is one of the winners of the "Design S" award for best design solution. The Advertising Association of Sweden, the Swedish Industrial Design Foundation and Svensk Form (the Swedish Society of Crafts and Design) have jointly created Swedish Design Award to reward Sweden's best design solutions with a "Design S". Over 250 entries from a wide spectrum of applications were judged and 11 winner...

Julia wins Olympic gold!

Julia Mancuso led both giant slalom runs Friday and won the Olympic gold medal in the final women's alpine event in Sestriere, Italy. "You rule Julia!" Love POC

POC winner of the VOLVO SportsDesign AWARD

At a ceremony at ISPO in Munich, the world's largest winter sports fair, POC won the VOLVO SportsDesign AWARD 2006. "Cars are driven by people; therefore, the leading principle behind everything we do at VOLVO is and must remain, safety," Gustaf Larsson and Assar Gabrielson, co-founders of the Swedish car producer, once said. VOLVO and ISPO joined forces in to honor outstanding and visionary a...

POC wins Swedish Outdoor Design Award

The newly instituted prize of SEK 300,000 (EUR 35,000) is awarded to companies working in the field of outdoor recreation who consciously highlight design in their product development to create innovative and attractive products or services. The winner of this year's Swedish Outdoor Design Award is POC Sweden AB. The jury motivates its decision as follows: "Outdoor recreation and active experi...

Donations to the Spinalis Karolinska Institute

The following individuals, have donated EUR 50 each through POC to the Spinalis Foundation: Christian Penning, Chefredakteur, Ski Magazin Florian Schmidt, Stellvertrender Chefredakteur, Ski Magazin Alexander Herrmann, Anzeigenabteilung, Olympia-Verlag Gmbh Andrew Jobling, Associate editor, WGSN Mårten Pettersson, Chefredaktör, Åka Skidor Patrik Leje, Redaktör, Åka Skidor Anders Olofsson, Annon...

POC in space technology project

POC proudly announces its participation in a space technology transfer project in collaboration with the European Space Agency (ESA) and Umbilical Design. The basic idea with the ESA Space Technology Transfer Project is to develop commercial everyday products with space technology integrated. The Swedish National Space Board has partly financed the project, which is performed by Umbilical Desi...

POC finalist in the 11th ISPO BrandNew Awards

POC finalist in the 11th ISPO BrandNew Awards February 6-9 2005, the winners and finalists of the world´s largest start-up competition in the sports industry will be awarded in Munich, Germany. A jury of international sports experts, including industry experts, magazine editors, publishers and retailers have evaluated 158 entries from 21 countries. We are proud to announce that the jury was im...